APA

ARELLANO CUEVA R., .MARKETING: ENFOQUE AMERICA LATINA. MEXICO: MCGRAW-HILL.

Chicago

ARELLANO CUEVA ROLANDO, .MARKETING: ENFOQUE AMERICA LATINA. MEXICO: MCGRAW-HILL.

Harvard

ARELLANO CUEVA R., .MARKETING: ENFOQUE AMERICA LATINA. MEXICO: MCGRAW-HILL.

MLA

ARELLANO CUEVA ROLANDO, .MEXICO: MCGRAW-HILL. .