STANTON, WILLIAM J. creator ETZEL, MICHAEL J. WALKER, BRUCE J. MEXICO MCGRAW-HILL \\\\ 14 spa XXV, 741 P.$bIL. COL. 27 CM. + 1 CD (4 ¾ PLG.). INCLUYE INDICES. \ BIBLIOGRAFIA : P. 689-711. WILLIAM J. STANTON, MICHAEL J. ETZEL, BRUCE J. WALKER 7 1.ADMINISTRACION DE MERCADEO 658.8 S82 2007 ISBN 978-970-10-6201-2 (13) -- ISBN 970-10-6201-9 (10) ITTG 241215 20250115012011.0 ITTG10730