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  <titleInfo>
    <title>PUBLICIDAD ON LINE</title>
    <subTitle>LAS CLAVES DEL EXITO EN INTERNET</subTitle>
  </titleInfo>
  <name type="personal">
    <namePart>MIRANDA VILLALON, JOSE ANTONIO, COAUT.</namePart>
  </name>
  <typeOfResource/>
  <originInfo>
    <place>
      <placeTerm type="text">MEXICO</placeTerm>
    </place>
    <publisher>ALFAOMEGA</publisher>
    <dateIssued>\\\\</dateIssued>
    <edition>3</edition>
    <issuance/>
  </originInfo>
  <language>
    <languageTerm authority="iso639-2b" type="code">spa</languageTerm>
  </language>
  <physicalDescription>
    <extent>287 P. 24 CM</extent>
  </physicalDescription>
  <note type="statement of responsibility">JOSE ANTONIO MIRANDA VILLALON ... [ET AL.]</note>
  <note>REFERENCIAS : P. 255-262</note>
  <note>2</note>
  <subject>
    <topic>MEDIOS DE COMUNICACION SOCIAL</topic>
  </subject>
  <subject>
    <topic>MERCADEO SOCIAL</topic>
  </subject>
  <classification authority="lcc">659.1 P83</classification>
  <identifier type="isbn">ISBN 978-607-622-164-8 (ALFAOMEGA) -- ISBN 978-84-7356-994-1 (ESIC)</identifier>
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    <recordContentSource authority="marcorg">ITTG </recordContentSource>
    <recordCreationDate encoding="marc">241215</recordCreationDate>
    <recordChangeDate encoding="iso8601">20250115012127.0</recordChangeDate>
    <recordIdentifier source="OSt">ITTG14779</recordIdentifier>
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