MORRIS, MICHAEL H.

INDUSTRIAL AND ORGANIZATIONAL MARKETING/ M.H. MORRIS - 2 - NEW YORK: MACMILLAN \\\\ - XV, 784 P. 24 CM.

INCLUYE INDICE. \ BIBLIOGRAFIA: P. 765-773.

0-02-384135-4


1.MERCADOTECNIA INDUSTRIAL.

658.8 M67