PETER, J. PAUL. <br/><br/>
A PREFACE TO MARKETING MANAGEMENT/  
J.P. PETER, J.H. DONNELLY 
 - 7 
 - ILLINOIS:   IRWIN  \\\\ 
 - XI, 368 P.$bIL.  23 CM. 
<br/><br/> INCLUYE BIBLIOGRAFIAS E INDICE. 
<br/><br/><label>ISBN: </label>0-256-20281-8 
<br/><br/><label>Subjects--Topical Terms: </label><br/>1.ADMINISTRACION DE MERCADEO.
<br/><br/><label>Dewey Class. No.: </label>658.802 P47