KOTLER, PHILIP. creator ARMSTRONG, GARY. MEXICO PEARSON \\\\ 8 spa XVIII, 691 P. : FOT. 27 CM. + 1 CD. P. KOTLER, G. ARMSTRONG INCLUYE BIBLIOGRAFIAS E INDICE. 2 1.MERCADOTECNIA 658.8 K671 2001 970-26-0101-0 ITTG 241215 20250115011928.0 ITTG8602