MARKETING ESTRATEGICO/  
O.C. WALKER ... [ET AL.] 
 - MEXICO:   MCGRAW-HILL  \\\\ 
 - XVIII, 431 P.  23 CM. + 1 CD. 
<br/><br/> INCLUYE BIBLIOGRAFIAS E INDICE. 
<br/><br/><label>ISBN: </label>970-10-4596-2 
<br/><br/><label>Subjects--Topical Terms: </label><br/>1.MERCADOTECNIA.
<br/><br/><label>Dewey Class. No.: </label>658.8 M37